One lucky fan will be driving home from the Pure Michigan 400 NASCAR Sprint Cup Series race at Michigan International Speedway on Sunday, August 19 in a custom-made Roush Mustang as part of a partnership between Pure Michigan, Roush Fenway Racing and MIS.
The sweepstakes was announced today with help from 2011 NASCAR Nationwide Series champion Ricky Stenhouse Jr., who will be driving the No. 6 Pure Michigan Ford Mustang in the Nationwide Series Race this Friday, April 13 at the Texas Motor Speedway in Ft. Worth.
“This is an opportunity for a NASCAR fan to win a hot car – the Pure Michigan 400 Roush Mustang, at a cool race – the Pure Michigan 400 at Michigan International Speedway,” said George Zimmermann, Vice President for Travel Michigan at the Michigan Economic Development Corporation. “With typically sunny warm days and cool nights, Michigan summers are perfect for NASCAR racing. The high temperature for the inaugural Pure Michigan 400 last August 21 was a very pleasant 76 degrees.”
The online sweepstakes will run through Monday, August 6 with two 1st prize winners receiving a trip for two to the Pure Michigan 400 at Michigan International Speedway, with transportation, accommodations, tickets and pit passes for the three-day race weekend included. These two winners will be finalists in the Grand Prize drawing for the Pure Michigan 400 Roush Mustang, with one additional finalist being selected onsite during race weekend.
One hundred second prize winners will receive two tickets and pit passes for the Pure Michigan 400 race weekend, August 17-19 at MIS.
“It is great to be partnered up with Pure Michigan to help them promote tourism in their state and help launch their sweepstakes,” Ricky Stenhouse Jr. said of his Texas Nationwide team sponsor. “I always look forward to our race weekends in Brooklyn, Michigan because there are so many activities nearby. Michigan has any type of activity that one may want to do. My suggestions are to visit some of the more than 100 lighthouses within the state and travel to the Great Lakes to enjoy the freshwater shoreline.”
The sweepstakes will be promoted by Pure Michigan throughout the summer, including appearances of the custom-made Pure Michigan 400 Roush Mustang at events around the state and Great Lakes region.
"We are thrilled to be in partnership with Pure Michigan and Roush Fenway Racing to give away a Ford Mustang. There is no better way to celebrate NASCAR and Michigan than by giving away an awesome, iconic car like this to a lucky fan," MIS President Roger Curtis said.
Travel Michigan, part of the Michigan Economic Development Corporation, is the State of Michigan’s official agency for the promotion of tourism. Travel Michigan markets the state’s tourism industry and provides valuable visitor information services. For Michigan travel news and updates, go to michigan.org.
The Michigan Economic Development Corporation, a public-private partnership serving as the state's marketing arm and lead agency for business, talent and jobs, focuses on helping grow Michigan's economy. For more on the MEDC and its initiatives, visit: MichiganAdvantage.org.