Bus Makeover

Extreme Bus Makeover arrives at MIS


NASCAR’s fastest track is covered in snow, but that did not stop Ken Schneider from bringing his camper to Michigan International Speedway as the winning bidder for an Extreme Bus Makeover.

What started as a trip to Michigan International Speedway to enjoy NASCAR between a dad and his three daughters has turned into an annual affair.

And in 2014, the family will be rolling in style to the Irish Hills in a freshly painted bus, thanks to MIS Cares and the staff at MIS.

Schneider, of Brantford, Ontario, Canada, placed the winning $2,025 bid in the online auction for the Extreme Bus Makeover. His recently purchased bus will be professionally designed, painted and decaled by the staff at MIS.

When he purchased the bus back in the fall of 2011, Schneider knew it needed a lot of work to even make the trip. He set a deadline of taking the bus to the 2013 Pure Michigan 400 and quickly went about the renovations. The first item on the checklist was completely redoing the inside to add sleeping quarters.

With the inside complete, Schneider knew the next task was the outside. The 1973 MCI Motorcoach was rusted and needed major help.

Schneider knew he wanted a NASCAR theme and that is when a friend mentioned the Extreme Bus Makeover auction. He quickly did some research and submitted his bid.

“Somebody said something about the website and I just went from there,” Schneider said. “Somebody said try it. I did not know what was involved, but I thought what do I have to lose. I pulled the auction up and knew a number where I would go to stop betting on it because I did not know how high it would go. I just put a number on it and let it go.”

This marks the fifth year of the Extreme Bus Makeover at MIS. The idea started as a quick decision to do something unique and different for one lucky fan and has blossomed into an annual charitable tradition that will be remembered by winners forever. All winnings go to MIS Cares.

“The concept started as a spur-of-the-moment idea during camper lineup one year,” MIS President Roger Curtis said. “Our Maintenance Department enjoys painting the bus during the winter months and we couldn’t wait for Schneider to bring his bus so we can begin working. But the best part is all money benefits MIS Cares and the charities it supports.”

MIS Cares is a donor advised fund of the NASCAR Foundation, a 501 © (3) non-profit entity.  MIS Cares’ mission is to create a lasting, positive impact on our community through charitable giving and volunteer efforts that cultivate community growth and advances quality of life.

The Schneider family is looking forward to continuing its August tradition of watching the Pure Michigan 400.

“We have been bringing some more people along, but it started out just being our weekend,” Schneider said. “From 21, 23, 24 they still want to go with their dad and I think that is pretty cool. We get along great. It is our weekend away. Everybody’s lives get busy and it is hard to find time that everybody has the same days off. We plan that August weekend for us and it works. We have fun.”

But first Schneider will be coming to MIS with a group of friends in June to watch the Quicken Loans 400.

“I am a NASCAR fan and I go to MIS in August with my daughters,” Schneider said. “It is our weekend away which is great. I go with the guys in June. It is a great time to go to have a family weekend. It is enjoyable. It is fun. How else can I advertise MIS than with my bus because I go all over the place? It is great.”

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